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Business Workshops with Michele Williams at Workroom Tech!

We are excited to welcome Michele Williams, owner of Scarlet Thread Consulting to Workroom Tech for two, two-day business and marketing classes. Michele will be teaching the "Pricing Without Emotion" business workshop on Monday, February 19 -20, 2018, followed by "Create Your Brand and Engage Your Tribe", February 21-22, 2018. This is by far, one of the best learning experiences available for interior design and workroom professionals, and we are proud to offer you this opportunity. Registration is through Michele's website using the links in the class descriptions below.

Pricing Without Emotion business workshop

February 19-20, 2018 If you have asked yourself the following questions... this class is for you!

What should I charge for that? How can I create a price list?

What am I worth?

What if they won’t pay?

Pricing is often the most dreaded task for a designer or workroom. Join Michele Williams for this two-day workshop to dissect the process of pricing. Leave with an understanding of your pricing needs, how to charge what you are worth and a plan to make it all happen. Real life examples are used and no question is taboo. Pricing discussions include wholesale and retail pricing, tiered pricing, and how to price something you have never made before. If pricing does not come easy to you, or if you struggle to feel confident in your pricing, this class is for you. No accounting software experience necessary.

Price: $995.00

Register through Scarlet Thread Consulting using this link: Pricing Without Emotion class registration

Create Your Brand and Engage Your Tribe business workshop

February 21-22, 2018

Do you have a clear understanding of how your ideal client perceives your company, your product and your service? Do you even know who your ideal client is?

Instead of being all things to all people - WHAT IF you could be who you are, work in your strengths and meet the needs of those who are perfectly suited for you?

What if?

Join Michele Williams for a two-day workshop to dissect the process of creating a brand that fits your strengths, style, passion and gifts. Learn to speak the language your idea client wants to hear, that will attract them to you easily. Be clear on the gap between what you have and what your client needs - and practice sales techniques to close the gap, give excellent product and service while leaving your client wanting to work with you again!

Price: $995.00

Register through Scarlet Thread Consulting using this link: Create Your Brand and Engage Your Tribe workshop registration

About Michele:

Michele is the owner of The Scarlet Thread, LLC. She owns a drapery workroom as well as a strategic coaching business. With a degree from The University of South Carolina in Management Information Systems and Administrative Management, Michele has combined her love of creativity and textiles with the nitty gritty of business management to help other creatives learn the technical and financial sides of business. Michele is a Profit First Certified Coach, and she is the past president of the national WCAA and a member of the Atlanta and Virtual chapters of WCAA. Michele is also a member of WFCP, Design Collective, NAPW, and Designers’ Workroom Council. Michele Williams is fiercely committed to guiding creative business owners in the understanding of complex business concepts and processes in a simplified way. She strives to help them be profitable which allows for a healthier work-life balance. For more information go to

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